Tasty Tours NYC: What do they do?
Tasty Tours NYC is a walking food tour business that offers immersive culinary experiences across New York City's diverse neighborhoods.
Founded by Ryan Watts, the company curates local food adventures that let visitors explore authentic cuisine and hidden culinary gems.
As a startup in a competitive market, Ryan wears many hats—from managing the website and writing content to booking tours and running the business—all while aiming to deliver a truly genuine NYC food experience.
The challenge of building an online presence
His expertise was solid. However, potential customers couldn’t initially find him online. Ryan faced several challenges when it came to building a digital presence:
- Limited time as a one-man operation juggling multiple responsibilities.
- Difficulty ranking for competitive NYC food-related search terms.
- High costs and inefficiencies with outsourcing content (e.g., spending around $100 per blog on freelancers).
- The challenge of crafting authentic yet fully optimized content for SEO.
“As a one-man band, I don’t have the time to write and optimize every blog. I needed a tool that could handle it all seamlessly.” – Ryan Watts
The strategic shift
Writesonic didn’t just help create content—it transformed how Ryan approached content marketing:
Visitors searched:
- “Best Bagels in Greenwich Village”
- “Top NYC Food Tours”
- “Authentic NYC food experiences”
Every search inquiry became an opportunity. Ryan leveraged Writesonic’s array of tools to craft high-quality, SEO-driven content:
- AI article writer: Quickly generated SEO-friendly blogs that felt human and authentic.
- SEO checker & keyword research tools: Optimize each post for powerful search rankings, ensuring content is both visible and valuable.
- User-friendly platform: Writesonic’s intuitive design allowed Ryan to streamline his entire content production process, replacing costly freelancers and manual editing.
With this all-in-one, intuitive suite of tools, Tasty Tours was able to reduce their reliance on expensive freelancers, agencies, and SEO tools.
The results speak
The transformation was nothing short of remarkable:
- Achieved consistent top 5 and top 10 Google rankings for competitive NYC food keywords.
- Delivered 1–2 high-quality blogs per week—with occasional bursts of up to 6 articles during peak periods.
- Eliminated the high cost of freelancers, saving approximately $100 per blog.
- Boosted SEO for targeted terms like “Best Bagels in Greenwich Village” and “NYC Food Tours.”
More than just numbers
Since embracing Writesonic’s AI-driven content strategy, Tasty Tours NYC has experienced improvements that go well beyond the metrics:
- Streamlined the content pipeline—from ideation to publication—making it easier to maintain a regular output.
- Established Ryan as a credible and authoritative voice in NYC’s competitive food tourism scene.
- Enhanced social media engagement through consistently high-quality, optimized content.
- Freed up valuable time, allowing Ryan to focus more on running his tours and fostering business growth.
“Nearly every piece of content I've written through Writesonic has ended up in the top five to top ten positions. Some are even number-one articles on Google now. The platform’s integrated SEO tools make content creation seamless.” – Ryan Watts
We're proud to partner with Ryan Watts and help Tasty Tours NYC stand out in one of the world's most competitive food markets.
