SEO Has Content Decay. GEO Has Citation Decay.
Citation trends can change which pages deserve your team's attention. Learn how to combine them with SEO data and give every content refresh a clear reason.
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Author
Cody Slingerland
Director of Growth Marketing
Cody Slingerland is the Director of Growth Marketing at Writesonic. He leads SEO and AI search (AEO) strategy. He has over 12 years of search experience, helping companies like Zapier, Instapage, Nutshell, CloudZero, and others improve their visibility and position in organic search.
Articles by Cody Slingerland
What Is Citation Decay? Why AI Search Citations Fade Over Time
Citation decay reveals when a page is losing its place in AI answers. Learn how to confirm the decline, investigate it, and decide what needs to change.
13 Top Semrush Alternatives for SEO & AEO in 2026
Paying more for Semrush every time your team grows? Compare 13 alternatives for SEO and AI search, with real pricing to find the setup that fits.
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